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12 Quotes to Motivate Your Next Creative Project


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We could all use a little motivation and inspiration now and then. Take a peek at these awesome quotes to motivate you thorough your next marketing or creative project! Feeling inspired? What can you do to share that fervor? Hold an impromptu brainstorming sesh with a friend. Share a book you’ve recently read. Repost a quote that keeps you rolling …

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Why Brands Struggle to Retain Customers Online


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We’ve already established that customer loyalty grows from a place of good experience and positive reinforcement. But how do you set your sights to intentionally make those things happen in the online world? Let’s dive into why brands struggle to retain customers online. The struggle is real Many brands are faced with huge challenges while trying to retain customers online, …

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What is Customer Loyalty?


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What is customer loyalty? Take a step into my life, for a moment. Ogilvy T. Rex Von Hambone — the namesake of the great David Ogilvy — accepts a 50-lb delivery of Blue Buffalo Freedom Grain Free Large Breed dog food (in the chicken flavor) each and every month. His passion for this food is a scary level of crazy. He is giddy …

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How to Build Trust Through Design


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We’ve all seen the pin: “it takes months to earn a customer and only seconds to lose one.” The idea is generally true, but in the digital world, you don’t always have months to work with while trying to build relationships. Earning a customer often hinges on one very quick encounter in which your audience makes a split-second decision about …

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Audience Targeting eBook Ranks Top 100 in Amazon Kindle Advertising Books


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Not much seems to compare to seeing our Audience Targeting: Digital Marketing Strategies for Finding Your Customer Online skyrocket up the Amazon charts lately! After launching in late February, our audience targeting eBook has consistently ranked in the Top 100 of Advertising books in Amazon’s Paid Kindle Store. Today, it sits at #56. After a tremendous launch and one-week free …

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How to Choose a Marketer in a Sea of Copycats


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It took about 4 months for Pete Ross’ Lifestyle Design? Shut the Fuck Up article on Medium to finally catch up to me. I’ve got to say, the guy isn’t lying. Read the comments and you’ll get some even greater insight into the current coaching/marketing/entrepreneurship fad. The whole thing is making it extremely difficult for business owners to know how …

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KC Fashion Week Kicks Off F/W’16 Season + Official Photos


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Another big week(end) in Kansas City fashion begins again — tonight! We’re kicking off KC Fashion Week with an incredible new event at Counter Point event space. Bubbly & Bow Ties, a sold out cocktail party, will spotlight Dolyn Bags and Keefe Cravat while celebrating the start of another fabulous season. And a fabulous season it’s sure to be! I’m thrilled …

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Just Launched: USDB Sales Store Website


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Note: While the USDB Sales Store website and the items for sale are truly awesome, the US government has placed restrictions on the audiences that are authorized to shop from this store. While this post is not intended to encourage you to shop, if you choose to do so, please review the terms for authorized customers before attempting to place …

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Display Advertising Sizes You Need to Know + Free Template Download!


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Setting up display ads to promote your brand is relatively straightforward. However, all of the options can be a bit overwhelming. Standard sizes or custom? Responsive or fixed? Interactive or static? Desktop? Mobile? The list goes on and you haven’t even started designing yet! Thankfully, we have the Interactive Advertising Bureau which has outlined standard display advertising sizes along with …

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4 Reasons You Still Can’t Ignore Email Marketing


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This year will mark the 45th birthday of the first-ever email. In the fast-paced world of the ever-evolving Internet, it’s somewhat miraculous that email continues to be a cornerstone in our digital marketing strategy even today. Email marketing, in fact, is still one of the most powerful tactics you can leverage online — and we’ve got 5 reasons you need …